50 Adwords Optimization Tips To Help You Get More Leads [Infographic]

What most people don’t realise about Online marketing is that its mostly about traffic. You can design a great site, you can run CRO experiments all day, but your site is nothing without traffic/visitors. One of the most profitable ways of driving traffic to your site is through Google Adwords. You can also drive traffic, with a great SEO service or through social media, but SEO results tend to be much slower to provide an ROI and organic reach from social media is dwindling every day.

If you are new to Google Adwords Management and want to improve account performance, then this infographic is the perfect Adwords optimization bible for you! Once you’ve set up your adwords account, you are going to need to use some of the smartest strategies in the business to optimize it for better results. In the adwords optimization infographic we show you 50 ways that you can optimize your Adwords account, to help you increase Adwords account performance and ultimately get more leads.

From the simple stuff like adding negative keywords, all the way up to more advanced strategies such as “day parting” your bids and “SKAG’s”, this infographic covers some of the very best ways to optimize your campaign performance. But you don’t want to hear any more of my drivel, so check out the infographic below. If you would like to share it with anyone, be sure to shoot us an email and we’ll be happy to send you the original file. Happy optimizing!

50 Adwords Optimization Techniques To Help You Get More Leads
50 Adwords Optimization Techniques

Get A Better ROI From Your Marketing Budget With Google Adwords – Infographic

At SMBclix we love Google Adwords and SEO. We hate bad marketing! In our opinion bad marketing is any marketing campaign that doesn’t produce a positive return on investment. Some of the more traditional forms of advertising such as newspaper advertising, command really high fee’s and in our opinion don’t produce great results any more – unless you have a moster budget and don’t need to actively measure the ROI from your marketing campaign.

Because we love Google Adwords so much and hate bad marketing even more, we decided to create a Google Adwords Infographic to compare pay per click advertising with some other advertising platforms, to illustrate just how much more value you can get from a Google Adwords campaign versus some other advertising options. Whether you are looking to increase ROI on your marketing budget, or just simply measure the results of your marketing campaigns better, Google Adwords is the answer!

google adwords infographic


Struggling With Online Lead Generation? 5 Easy Steps To Increase Leads by 600% [Infographic]

Are you struggling with online lead generation? Are you finding that your online marketing budget isn’t bringing in a good enough ROI? Want to know how to increase online leads?

This post would probably come under the heading of content marketing and content marketing works, but the absolute quickest way to increase online leads is almost certainly with Google Adwords. The Adwords platform allows you get your business in front of potential customers, who are actively searching for your products or services. And you only pay when that person who is already trying to find you, clicks on your ad.

Seems like a no brainer that if you want to increase your online leads, then you should run an Adwords campaign. But often if you talk to other local business owners you will hear that “Adwords is a waste of time” or “Adwords costs too much”. Why do they think this? Plain and simply they are almost certainly doing it wrong. For every naysayer that is slating Adwords, there is another company that has grown and grown and grown with the help of Adwords. The difference is that the naysayers aren’t doing it right. Don’t get me wrong Adwords is a fantastic way to blow money, drain your online marketing budget and you will find plenty of businesses who have done this. But when executed correctly Adwords is the most perfect form of advertising in the world.

If you want to focus on online lead generation, there is no other better platform than adwords. And we’ve put together this infographic, to show you how we increased online leads for one of our clients by more than 600% in 5 easy steps, without increasing their online marketing budget.



Adwords Infographic – 10 More Adwords Hacks To Get You Even More Customers!

If you liked our first 10 Adwords Hacks, you won’t be disappointed that we have got 10 more Adwords hacks that will help you get even more customers!

In the first Adwords infographic, we talked about how you can use Gmail Sponsored promotions to steal customers from your competitors, by advertising to them right in their email inbox. But did you know that you can advertise on Linkedin through the Adwords display network? A lot of businesses have found that advertising directly with Linkedin can be pretty costly, the adwords display network allows you to advertise on Linkedin at a fraction of the cost!

Or what about mini conversion bait? Rather than going straight in for the kill and trying to get someone to fill out your lead form from the offset, why not offer them something of value – like a whitepaper – in exchange for something small like their email address? Get them into your sales funnel so that you can continue to show the value of that working with your company might offer.

Imagine if you could track every time the phone rings from your latest advertising campaign? Well with Google Adwords this is 100% possible, making it pretty much the only type of advertising available that allows you to track every single penny you make from the campaign, so that you can accurately calculate your ROI and scale it up if needed!

These are just some of the ways you can hack adwords and this Adwords infographic follows on from the our previous post, with 10 more awesome tips to help you get more inbound leads from the Google Adwords platform.

If you are interested in learning how you can grow your business through Digital Marketing, then why not contact us for a free, no obligations digital marketing review. You’ve got nothing to lose and everything to gain! Happy Hacking!


Google Adwords Infographic – 10 Adwords Hacks To Get You More Leads

I used to fish a lot when I was a kid, I remember long summer evenings spent by lazy rivers fishing for Trout in Cork. My uncle Liam was a great fisherman and I loved going fishing with him, as it meant I was pretty much guaranteed to catch something. If I didn’t catch a fish at least I’d probably catch a cold (summer weather in Ireland can be a little bit unpredictable!) As I grew older I began to wonder how he caught a fish every time, so I asked him and he told me that “it’s pretty easy… always fish where the fish are” fishing-2-adwords-infographic

Simple advice about fishing, but what has that got to do with a Google Adwords Infographic or digital marketing? The answer is pretty straightforward, if you own a business then Google Adwords allows you to “fish where the fish are”. For instance, if someone searches on Google for your product or service, adwords will allow you to get in front of that person at the exact moment that they are trying to find you. Just like the fish is looking for a worm, people are actively looking for your product or service, with adwords you can actively target them and you only pay if they “bite” on your ad!

Some businesses have grown from 25 to 250 employee’s with Google Adwords but often when I’m at a networking event and tell someone what I do, the response that I’m met with is that “Adwords doesn’t work” or that “Adwords is Too Expensive”, my response is usually the same – “It probably doesn’t work because you’re doing it wrong”.

fishing-adwords-infographicRemember, Adwords and other PPC platforms like Bing, allow you to fish where the fish are, so if you think that Adwords is too expensive or that it doesn’t work, then your probably fishing in an empty lake. You’re probably using broad match keywords that drain your budget, you’re probably not tracking conversions to see what keywords are working best for you, you’re probably not using landing pages…. the list goes on.

If you want to run a successful Adwords campaign, then you need to learn how to run a campaign like the pro’s and with this Google Adwords Infographic – “10 Adwords Hacks To Get You More Leads” we show you some of the ways you can hack adwords, to get more bang from your marketing buck and grow your business to new heights! PS If you like this one, there’s 10 more Adwords Hacks here